Fashion

My “Must Pack” List for Fun Weekend Getaways

July 12, 2017 By Lena 209 Comments

Note: The following giveaway is open to Canadians only.

We’ve been travelling a lot lately, normally for a week at a time. In fact, since February 2017, we’ve been away from home every single month! I don’t always love pulling my kids out of school, but some of the opportunities that have come our way (Disney Social Media Moms, Expedia/ Visit Orlando, Pandora – The World of Avatar and Visit California) were just too good to turn down. So, we accepted, we experienced, we have the incredible memories. Hashtag blessed.

However, the only negative aspect about constantly being on the go is the catch-up phase, which never seems to end. Over the past few months, most of my emails began with “I apologize, I’ve been travelling, I’m just catching up…”. Ugh. It seems so lame, but it’s the truth! One press trip blended into the next and I still have about 436 emails to go. But I’m not complaining – just acknowledging the underlying reasons for my douchery.

So when my 10 YEAR wedding anniversary rolled around – yes, a HUGE milestone – I couldn’t bear another long vacation, another month of catch up, another relocation which involved packing, passports, etc. I know it’s awful that I was burned out for our special day, but, given our previous travel experiences and the fact that I already have four more press trips booked for later this year, I like to think that we have a year long celebration going on!
But we couldn’t just let the big day pass without acknowledging it in some way. And our decision was an easy one – spend a weekend in Niagara-on-the-Lake, where we were married 10 years ago. We knew it would bring back such wonderful memories of 07-07-07, our very lucky wedding date. …

You’re Invited: Laura Concept Store Grand Opening!

May 24, 2016 By Lena

Calling all fashion lovers in the GTA – have I got an invitation for YOU!

The latest fashions, impeccable service and practical style advice. That’s the Laura philosophy.
13103543_1262976010396366_3552315898681950462_n Laura has come a long way since 1930, when company founder Laura Wolstein opened her first boutique in downtown Montreal. Today, Laura has over 170 stores (and still growing). However, perhaps most exciting is that you can now shop from home; Laura has launched an eCommerce website, where you can browse the entire Laura collection and have it delivered right to your door. (Tees and capris are currently buy one, get one 50% off.) Love it! …

From Boardroom to Bar to… Boardwalk? YES!

June 10, 2015 By Lena

*BUMPING* because 99% of Style&co merchandise is now on sale! You can grab the looks below for 30-60% off the regular price – and summer hasn’t even begun! Start shopping.

I know you’ve heard the term “double-duty” fashion, or “it takes you from boardroom to bar” (translation: day to night). But what if you require outfits for:

a) a professional conference
b) a cocktail party
c) a special occasion brunch
d) a day in a theme park

Where should you shop? For me, I love Style&co. Available exclusively at Hudson’s Bay, they offer stylish, on trend, and most importantly, affordable pieces that will allow you to effortlessly create a summer makeover!

And today, I’m so pleased to show you a variety of easy, casual chic, and office-appropriate summer looks that are at the top of my rotation, especially while I was in Orlando for the Disney Social Media Moms Celebration! Yep… these outfits were modeled on location from my hotel room, at the resort, and of course, in the parks!
First, every mom needs a pair of Tummy Control Capri Pants. They have a control panel that helps smooth the silhouette; however, they’re not overly constrictive and are actually quite comfy to wear. Dress them up with a blouse for the office, or pair them with a tee for a weekend of shopping or lunch with the family. The capris feature a 5-pocket style and are available in 3 colours!
I chose to go casual-chic with a simple white Style&co tee with a scoop neck and woven cap sleeves. And to drop the “office” feel, I can simply switch out for these Drawstring Cargo Roll Up Capris in “Titanium”. I wore this exact outfit at Disney’s Magic Kingdom, and felt both stylish and comfortable! (The pendant necklace above is the GUESS Double Heart And Crystal Fireball Pendant Necklace.) …

Peer Pressure is (Probably) Okay

April 25, 2015 By Lena

In fact, it’s probably good for you, too.

It all started when Zeba of Ella Pretty Blog assured me that I should totally buy the Michael Kors “Colette” Medium Leather Messenger in Sun. Normally, I wouldn’t necessarily be swayed – it takes me forever to make a new handbag purchase, and even then, I create spreadsheets to analyze pros and cons – however, it was just before my birthday and I thought hell yeah, I totally should buy this.

Solidifying my decision was the fact that it was sold out everywhere (trust me, we checked!) which of course, created an inflated sense of “need” based solely on the fact that I couldn’t “have” it.

Introducing michaelkors.ca. YES! An online MK shop for Canadians, where (for a limited time) you can take advantage of FREE ground shipping to Canadian addresses, plus, the Canadian prices are on par with the US. It was literally a sign from the handbag gods that I happened to discover the online shop at the exact moment I decided to purchase a Michael Kors messenger bag, so I threw caution to the wind and smacked my credit card down onto the virtual checkout.

And four days later, ta-da! Sunny days ahead.
michael kors colette medium leather messenger tote I’m so happy with this purchase. Not only is it the perfect size – holding my oversized wallet, sunglasses and phone with ease – but I love that I can wear it messenger-style, as a shoulder purse, or remove the strap completely and use it as a tote. Plus, it brightens up practically every outfit that I’ve paired it with! See? Peer pressure is probably – no, definitely – a good thing from time to time.

Outfit: Jean Jacket, Express; Black Top, Marshalls; Leggings, Sweet Legs; Shoes, Tory Burch.

Have you made any impulse purchases this season? Do tell!

(Psst! With the warming weather returning, I think it’s time to bring back the covet list. So many things I want, need, have to have! It’s a good thing I’m fabulous with my finances… always practice safe spending, friends!)

Just Call Me Ms. Diaz

March 1, 2015 By Lena

Er… or maybe Mrs. Madden. Cameron Diaz is married now, yes?

Nevertheless, I’m not ashamed to admit that I’m obsessed with Cameron’s… everything.

Her style! Her hair! Her effortless way of exuding the perfect California beach babe. And through it all, remaining likable to both males (duh) and females alike. I mean, can anyone really hate on Cameron Diaz? She’s like the dream BFF (no offense to my BFF).

So it’s obvious that when I watched her performance in 2014’s The Other Woman, I instantly fell in love with her all over again. Of course, it *may* have had something to do with the fact that her character boasted the hottest collection of designer outfits and accessories – I’m talking drool-worthy with a capital D.

At the top of my list – her statement sunglasses from Saint Laurent, aptly named “BOLD1”. These YSL beauties are coveted for their classical look with a hint of modern styling, and although they are often listed as men’s sunglasses, they are striking on women as well.
The only problem? Finding them online was a chore, and when I did, they retailed for $345.00 USD. That’s over $430 Canadian! And while I’d be happy to spend that on a pair of sunnies I loved, I happen to own a lot of sunnies. So it just wasn’t in the cards.

Enter SmartBuyGlasses.ca. They afforded me the opportunity to review the site, and of course the very first thing I did was hunt down the Saint Laurent glasses. And not only did I find them; I found them for just $233.95 CDN with fast and FREE shipping. Hello! …

Holiday Fashion with Style&co.

December 9, 2014 By Lena

*BUMPING* Coupon expires December 11th! Use SnCoHoliday at www.thebay.com for $20 off purchases of $75 or more of regular, sale or clearance-priced Style & Co merchandise!

If there’s ever a time to double-duty fashion, it’s the holiday season.

How often to you find yourself juggling get togethers, office parties, family obligations, shopping dates, coffee with friends… honestly! The list goes on and on. And the last thing you need is to spend precious time worrying about what to wear.
My best tip? Find one or two key pieces, and then build your holiday wardrobe around them. And for stylish, on-trend fashions that are super affordable, I always look to Style&co. Exclusive to Hudson’s Bay in Canada, they offer authentic day-to-night ensembles that are perfect for women of all ages, shapes and sizes.

This season, I’m quite fond of this Style&co. Printed Sparkle Blouse with Draped Neck. Metallic glitter accents on the front of this blouse create a glamorous look, and the three-quarter sleeves and an elegant draped neckline finish this piece, making it perfect for both casual and dressed-up ensembles.

The blouse is ideal for layering under blazers (think boardroom) and leather jackets (think bar) alike. Plus, the stretchy fabric is super comfortable and forgiving, especially when you’ve had a gingerbread martini (or three).

However, the most impressive aspect of this gorgeous blouse? The PRICE! Currently on sale for just $20.40, here’s an example of chic, contemporary and sought-after fashion that won’t break the bank.

(In fact, ALL of Style&Co’s pieces are incredibly affordable, and most are on sale as we speak!) …

Oprah’s Favourite Things: Nine West Hadley Tote

November 22, 2014 By Lena

NOTE: The following giveaway is open to Canadians only.

See this picture? Me and Queen O are pretty tight. And I always love to hear her reco’s.

This year, with the release of her coveted Oprah’s Favourite Things list, you know I’m all over it! I simply adore her personal style, her off-the-beaten-path suggestions, and especially her ability to predict (dictate?) this season’s best sellers. So far, I’ve bookmarked about 12 things I must have.
oprah4f-8-web Topping that list? The Hadley Tote by Nine West. Lightweight and spacious with an edgy look, the Hadley Tote is the grab-and-go bag for any season. Enhanced with silver-tone studs and textured PVC, the Hadley can be worn comfortably on the shoulder and keeps items secure with the interior zipper pocket and snap closure. This versatile tote is a great everyday bag, vacation carry-on, or the perfect gift for the holiday season.

“This is a lot of look for $100: Exotic faux leather and studs elevate the classic, roomy, go-anywhere tote. I happen to love it in white.” – Oprah

Love what you see? Me too! I’m always looking for a fun and flirty tote, especially since I’m frequently on the go and often need a shoulder bag to keep my hands free. (Have you ever chased after two boys in an airport? In the mall? After school? Yeah… you get my drift.) I’m also a strong devotee of winter white; it’s the perfect pop of colour against a mostly dreary winter wardrobe. …

Your Fashion Fix: Welcome to Canada, Chico’s!

August 29, 2014 By Lena

One of the wonderful things about living in Canada is the plethora of fashion choices at our disposal.

Trendy or contemporary! Classic or fad! Comfortable or club wear! Business casual or haute couture! The options – and available retailers – are seemingly endless. And so, when I tell you that Chico’s has made their way north of the border, you may ask: “What’s so special about Chico’s? What sets them apart?”

I suppose the simple answer is that Chico’s offers everything I look for in my day-to-day wardrobe: chic prints, one-of-a-kind details, quality staples and just enough “oomph” to stay on-trend without being too “15 minutes of fad”.

I was recently invited to attend the Grand Opening of Chico’s first Canadian store, which just happened to be at one of my favourite malls, Square One Shopping Centre in Mississauga! Within moments of arriving at the brand new store, located on the upper level outside Hudson’s Bay, I could tell Chico’s had found its home in Canada. A stunning, dark modern façade decorated the exterior, while inside, a chic and elegant shopping experience awaited.

Chico's Square One Shopping Centre (Above, Chico’s donates $10,000 to Stand Up To Cancer, one of their chief philanthropic partners. This season, they’ve also collaborated with the charity and Harper’s BAZAAR, with a portion of the sales ($10.00) from this luxuriously soft and silky scarf to be donated to Stand Up To Cancer from August 18, through October 31, 2014.) …

Here, There, Everywhere: The Distressed Denim Skirt

May 21, 2014 By Lena

Normally, I’d never say, “If Rihanna does it, I’m so down”… you know, nipple piercings and all… but in the case of the distressed denim pencil skirt, I am absolutely taking a page from her book. This spring, freshen up your wardrobe with a denim skirt; the perfect 9-5 number that transitions seamlessly into night. Whether you do designer or cheap chic, to maximize the look, grab a skirt that sits at (or slightly above) your knees.

Denim Pnecil Skirts 1. American Eagle, $21.79; 2. Zara, $24.00; 3. GAP, $49.99 (sale price)
4. Marc by Marc Jacobs, $275; 5. TopShop, $59.00; 6. Current/Elliott, $240

I’ve tried the GAP skirt in-store and it’s likely to become a staple in my wardrobe this summer – especially since it’s currently on sale for $49.99! The last time I owned a denim pencil skirt was 1988… kind of wish I still had it now!

Introducing: Pink Tartan at TSC! #Giveaway

March 28, 2014 By Lena

NOTE: The following giveaway is open to Canadians only.

I *may* have a girl crush on the talented, beautiful Kimberley Newport-Mimran.

From producing sleek uniforms for Porter Airlines and Holt Renfrew, to covering the front pages of FLARE and Vogue, Newport-Mimran’s Pink Tartan label is coveted among fashion lovers the world over. Her modernized classic designs include well-fitted, elegant pieces in easy-wear, easy-wash fashions.

I had the pleasure of meeting Kim backstage at her sold-out runway show at Toronto’s World Mastercard Fashion Week last fall. Charming and approachable, her collections are a testament to her breezy persona.

Worn by celebrities such as Charlize Theron and Gwyneth Paltrow, the designs are updates to modern classics and offer simple yet strong designs complemented by luxurious fabrics. Kim describes sexy as “what you don’t see.”

And now, The Shopping Channel is pleased to announce the addition of Pink Tartan to its roster of luxury brands. On Sunday, March 30 at 8 a.m. ET, Kimberley Newport-Mimran will debut her collection live! The designs will be available online at tsc.ca.

“As a fashion designer, I’m thrilled to be partnering with The Shopping Channel to bring runway to real life into the homes of all Canadian women,” said Newport-Mimran. “My clothes are built with integrity and style, meant to live your life in and easily transition from day to night – what all women deserve.”

Highlights from the easy to wear and care for Spring collection available at The Shopping Channel include closet must-haves like the black and navy legging pant, a tech pencil skirt, a figure-flattering striped dress, a cropped knit tee and a square-patterned wrap dress. The stylish collection ranges in price from the zipper tee for $95, to the knee-length floral trench for $395.

DAY TO NIGHT

From boardroom to bar stool, I love the simple elegance and clean lines of TECH PENCIL SKIRT and SHORT SLEEVE VOGUE DRESS. Both items perfectly balance professionalism with a hint of sultry charm.

…

Ahoy Matey! Nautical Handbags for Spring 2014

March 24, 2014 By Lena

So maybe you don’t belong to a Yacht Club. And it’s possible that the Hamptons isn’t on your list of preferred weekend getaways. But when all else fails, fake it.

Nothing says “I’m with the Vanderbilts” more astutely than a fashionable, nautical-inspired tote. This Spring, cult icon Tory Burch has placed navy stripes in the spotlight, while mainstream fashion retailers like ALDO and Nine West have gained sea legs of their own with affordable, wearable designs.

Nautical handbags are best paired with an all-white wardrobe, but for fun, mix and match with bursts of turquoise and coral. I’ve had my eye on the Michael Kors Tote for some time… is it finally time to join the navy (trend)?

Clockwise, from top: Michael Kors Multi Colour Jet Set Mid Size Stripe Leather Tote Bag, $480; Nine West Strong Current Foldover Clutch, $88; Ann Taylor Nautical Tote, $178; Coach Legacy Weekend Saint James Clutch, $178; Accessorize Nautical But Naughty Clip Frame Purse, $16; Tory Burch Kerrington Shopper, $295; Forever 21 On The Shore Striped Crossbod, $14.80; ALDO Karstensen Shoulder Tote, $55. Tell me – are you nautical by nature?

GAPCSAVE? Don’t Mind if I Do!

January 14, 2014 By Lena

There are a handful of times during the year that I shop at GAP… when they offer savings like this.

As you probably know, I like to shop at season’s end for next year’s clothing, especially for my boys. This morning, I made off like a bandit for little Reid who will be starting kindergarten in the fall. In the end, my online shopping cart – filled to the brim with 16 items… totaled under $100 before taxes. Did I mention that a winter coat – normally retailing for $70.00 – was in that cart? Hell yeah.

I had my eye on the “Warmest Puffer Camo” for Ryder this year, but at $70.00, I flat-out refused to buy it. And regardless of what my husband will say, I’m not being cheap – I’m being realistic. Why on earth would I spend $70.00 on a coat he’d wear for one season?

However, using GAPCSAVE to score 50% off $55.99, Reid is the new owner of the coveted camo puffer at a price Mommy can live with – $27.99. YES, under $30 for a quality, water repellent, fleece-lined, down filled winter coat.

(I would’ve purchased one for Ryder too, but my big boy is on his last days of size 5T… he’s moving into boys’ sizes! Why do they grow up so quickly?)

If you’re looking to score some deals of your own, pop on over to www.gapcanada.ca before 11:59pm on January 15th. The women’s sale section is well stocked with gorgeous sweaters, and baby girl’s? OMG. Cuteness overload.

Style the Season: A Makeover Story

November 15, 2013 By Lena

A few weeks ago, I shared a very special contest: Promenade’s Style the Season. Entrants from across the GTA were vying for a chance to win a $500.00 Cadillac Fairview shop! card gift card; a one-on-one shopping session with me; a complimentary hair cut, style and makeup application at a participating salon; and dinner at Pickle Barrel with a guest on Sunday, October 27th, 2013 from 1 p.m. to 5 p.m.

In other words, a pretty fabulous way to spend Sunday afternoon – wouldn’t you agree?

Now if you didn’t win the contest, you also had a chance to attend the “Style the Season” event in their Centre Court. In addition to sitting in on a free style session by yours truly, attendees had a chance to enjoy food samples (including delicious creations from Rocky Mountain Chocolate Factory), fashion and beauty demos, and the chance to win a $100.00 Cadillac Fairview shop! card gift card.

Oh, and did I mention the Vaughan Fire Fighters were signing their 2014 calendar? Yes, there was that.

For all those who weren’t able to join us, I’m so pleased to share some of my very favourite moments from the day. But first, have you ever visited Promenade Shopping Centre? It just happens to be one of the most fashion-forward malls in the Greater Toronto Area. In addition to having premier retailers such as Coach, BCBG Max Azria, M for Mendocino and more, it is also one of the most architecturally-stunning and intricately designed shopping centres I’ve been to.

Truly, the mall is gorgeous to behold.

The Style the Season event kicked off with my Holiday Style Session. Working together with fashion retailers such as Bench, Femme de Carriere, Garage Clothing, Jack & Jones, M for Mendocino, Olsen Europe, Soft Moc and H&M, I showcased some of the hottest trends for the holiday season.

The most notable must-haves are a) a day-to-night outfit, b) scarves in every colour, and c) a little black dress, of course. For accessories, chunky gold necklaces and bracelets are all the rage, while chandelier earrings will keep you on-trend and festively fashionable….

The Monday Covet List

November 11, 2013 By Lena

Another Monday, another Covet List!

(A little background: Since I’ve decided that coveting is infinitely more agreeable than reckless spending, I was thrilled to be approached by Nadia Carriere of Child Mode to participate in the Monday Covet List. Together with some of my favorite fashion and style bloggers, Nicole Feliciano of Mom Trends, Vera Sweeney of Lady and the Blog and Audrey McClelland of Mom Generations, we’ll share 3-4 covet-worthy products that we are currently lusting over.)

Of course, I’ve realized that coming up with a covet list is way too easy because I tend to covet things all the time. This week, I’ve got the following gorgeous pieces on my mind (and perhaps favourited on my browser)…

I’m making it really easy on myself this week, as ALL my #MondayCovet items happen to be, well, the same item. This week only, the PIPPA BAG by Modalu England is on sale at Town Shoes… 25% off the original price! That’s right, one of the most covet-worthy handbags – available in a variety of prints, colours and fabrics – is a quarter-off the usual cost for the entire week. Be still my heart!

Of course, if I had to pick just three styles, I am in full-on “want” mode for the following pieces:

The best part? The PIPPA BAG won’t break the bank. They’re all reasonable priced under $295, and when you factor in a cool 25% off, all of a sudden it makes sense to put a PIPPA BAG under the Christmas tree – for yourself! (And I do believe you’ve all been very good this year.) Happy shopping!

The Monday Covet List

October 21, 2013 By Lena

Another Monday, another Covet List!

This week I’m paying homage to one of my favourite Canadian purveyors of frugal fashion: Joe Fresh. The Loblaw Company apparel line, Canada’s biggest clothing brand, launched online shopping at the beginning of this month to eager consumers. And while I’ve never found it particularly difficult to find Joe Fresh clothing – living in close proximity to Loblaws, Real Canadian Superstore and the Joe Fresh stand-alone store at Heartland Shopping Centre – I do find it frustrating to sift through clothing to find a particular look or size, especially since each boutique is organized differently. And since I always spend more than $50 at Joe Fresh, I’m loving the fact that the clothing can be sent straight to my door at no extra cost.

HOT TIP: Check the SALE section frequently online. Right now you can grab long-sleeved tees (in 12 colours!) on clearance for just $4.94, and tank tops are a steal at just $3.94 each.

This week, I’ve got my eye on the following items –

Pictured, top to bottom: Ruffle Silk Shirt, $49; Long Puffer Jacket, $89; Wide Stripe Cardigan, $19.

10 Years of Fashion… Plus a Showstopper!

October 18, 2013 By Lena

If you’ve been reading my blog over the last few weeks, you’l know that fashion’s favourite season is upon us! There’s just something about the transition from tank tops to tall boots that has every stylista craving a change of pace, scenery, and of course – wardrobe!

One of my favourite places to check out affordable Fall fashion? The Shopping Channel (TSC). And now, they have even more covet-worthy collections to add to your list from Montreal-born, New York-based Canadian fashion designer Guillaume Poupart.

“As one of the most coveted TSC designers, Guillaume’s exclusive collection of modern and sophisticated – yet affordable – fashions have been worn by thousands of Canadian women. Featuring true style staples for the upcoming season and beyond, Guillaume’s collection combines fashion and function with his iconic best-selling washable suede, and versatile pieces perfect for the office or a night out, including edgy leather jackets and trendy knit blazers.”

Now I’ve got 3 AMAZING tidbits to share with you, including a HOT DEAL and a FAB CONTEST! You won’t want to miss this.

First, the news of the day: Today’s Showstopper at The Shopping Channel is this gorgeous Guillaume Winter Glamour Reversible Jacket, for just $159.90!

Keep cozy and bundled up this season in this reversible faux fur coat from Guillaume. This winter essential was specifically designed for Canadian women who want warmth, style and practicality all in one timeless coat. It is cut with Guillaume’s signature princess seams, giving you ample room to layer while keeping your figure as trim as possible. The fabric side is made of water resistant microfiber and the fur side is a faux sheared mink that is ultra-soft and cozy.

Available in a variety of modern styles, this stunning reversible coat was crafted exclusively for The Shopping Channel and it’s only available here. (You’ll also save an additional $9.98 because shipping on this item is FREE!)

• Realistic fur trim around the hood, front placket and cuffs add the perfect touch of luxury and glamour
• Cuffs are adjustable and can be rolled up or down
• Pockets on the faux fur side are lined with plush velvet that will keep your hands warm
• Faux horn buttons and elastic loop closures at the front replicate the look of real fur lined outerwear
• Button closure, slim fit, water resistant on fabric side

Okay, here’s the deal. Normally I’m not a fan of the faux fur look, unless it’s understated. So you’d think that I’d like this jacket when it’s reversed to the fabric side with fur accents. However, the good folks at The Shopping Channel sent this very coat (pictured right) to me earlier this week, and I AM IN LOVE with the all-over fur look! It’s a stunning coat and I can’t wait for winter to arrive so I can show it off. And at just $159.90, I can certifiably confirm that this is a STEAL of a Showstopper!

Check out all the fabulous colour options here.

(For sizing reference, I was sent a Small and there’s a LOT of room. I’m normally a Medium (size 6-8) so if you’re unsure of sizing, go down a size or you may find the coat a tad too roomy.)

Second, here’s a fab contesting opportunity: Purchase ANY item from the Guillaume fashion line before 11:59pm on October 19th, and you’ll be automatically entered to win a $500 shopping spree of the Guillaume collection!…

The Promenade: Go on A Shopping Spree… With Me!

October 9, 2013 By Lena

For all my readers who’ve ever jokingly (or not-so-jokingly) asked, “Take me shopping with you!” or “Can you be my personal shopper?”… it’s your lucky day!

I’ve teamed up with The Promenade once again, and this time, we’re hosting an ah-maz-ing contest – and if you live in the Greater Toronto Area, you simply must enter.

It’s the Style the Season contest! One lucky winner will receive a $500.00 Cadillac Fairview shop! card gift card; a one-on-one shopping session with Lena Almeida from Listen to Lena (that’s me!); a complimentary hair cut, style and makeup application at a participating salon; and dinner at Pickle Barrel with one (1) guest on Sunday, October 27th, 2013 from 1 p.m. to 5 p.m. Whew! Sounds like a fabulous way to spend a Sunday afternoon – wouldn’t you agree?

And even if you don’t win, there’s still an awesome reason to visit The Promenade on October 27th: from 1:00pm to 3:00pm you can attend the “Style the Season” event in their Centre Court. In addition to sitting in on a free style session by yours truly, you can also enjoy samples, fashion and beauty demos and enter to win a $100.00 Cadillac Fairview shop! card gift card.

(Plus, a few hot men known as the Vaughan Fire Fighters will be there to sign their 2014 calendar. Just sayin’.)

The Monday Covet List

October 7, 2013 By Lena

Another Monday, another Covet List!

Today’s #CovetList is brought to you by a recent “tête-a-tête” with my husband, who is convinced that little Ryder is committing a heinous fashion crime by sporting a $25 Spider-Man fall jacket. “Leave him alone!” I cry, perfectly content with his adorable little look. “Are you kidding?” scoffs my husband. “A kid as good looking as Ryder needs to dress like the man!”

Is there anyone who can explain what “the man” looks like? Because the last time I checked, my little man is only 5 years old. And to tell the truth, he’s afraid of girls at the moment, and I’d like to keep it that way for the next 13 years.

Nevertheless, Ryder does have a certain GQ-esque quality about him; he enjoys slicking his hair back with pomade, has a keen sense of style and always remembers to match his socks to his shoes. (Dress shoes = dark grey socks, running shoes = white socks.) And so I acknowledged that maybe it’s time to kick it up a notch with his personal style. Or rather, the one I’m creating for him.

Thankfully, I have to look no further than Zara – they have a plethora of gorgeous styles for boys ages 2-14, and as such, I am in full-on covet mode. The coats range from sporty to structured to biker-chic, and with prices from $39.90 to $69.90, I can afford to mix it up. Ryder: get ready to look fabulous.

…

The Bad “F” Word: Flats

September 27, 2013 By Lena

Years ago, I subscribed to the following belief:

“Any shoe that doesn’t have a 4-inch heel is called a sneaker.”

Obnoxious, wasn’t I? Yeah, I was that 20-year old who teetered to work in stiletto heels, never stumbling or wavering. And after 8 hours at the office, I’d party it up at the club in a different pair of cute stilettos. Did I feel pain? Meh, I don’t remember. It was all about the shoes.

Well, I’ve since learned another saying. And it includes something about eating my words. Because the truth is, after five years, two kids and a work-at-home job (where I’m literally barefoot for 23 out of 24 hours each day), I’ve developed an aversion to anything that doesn’t feel completely, absolutely, persistently comfy. Reality: sneakers are my preferred mode of fashion these days.

So, rather than deny my need for comfort, I’ve decided to embrace it; setting aside my heels for special occasions and rocking flats whenever socially acceptable.

Which brings about another problem. It’s called #ShoeShame.

Shoe shame is a feeling most fashionistas have when they enter a room and are immediately confronted by a sea of stilettos – while they stare down at their frumpy, chunky flats. To experience shoe shame, one must be a) a former heels wearer, b) incredibly vain, or c) a combination of the two. Guilty.

Of course, there is a remedy to shoe shame. And that is to buy a few pairs of FUFs – also known as F-U Flats. FUFs are generally designer shoes that are sleek, sophisticated and convey a very strong message: “I didn’t feel like wearing heels today so F-U, I decided to throw on my (insert frivolous designer here) flats that probably cost more than your monthly car payment.”

I know, it’s silly. But there’s a reason why Tory Burch’s Reva flats are $225, no?

Hence, I decided that if I wasn’t going to put out, I might as well ante up. So I bought my own FUFs.

Sleek and sophisticated? Check. Frivolous designer? Check. Monthly car payment? Not nearly as much, but in the ballpark, so check. And the best part? I feel confident, put together, and most importantly, incredibly stylish when I wear them. However, there’s just one small problem……

Oshawa Centre: Style Approved (Take Two)

September 24, 2013 By Lena

If you’ve been following along on the ol’ blog recently, you’ll know that myself, along with four (4) other fashion bloggers, were invited to come and take photos of our favourite fall fashion finds at the Oshawa Centre. We perused the retailers, found the trends that spoke to us, and snapped away! And, a compilation of our photos has been published on the Oshawa Centre Style Approved Pinterest Board.

If you haven’t yet sneaked a peek, now’s a great time – because even more photos have been uploaded after our second visit to the mall. That’s right; it’s Oshawa Centre: Style Approved (Take Two). This time around, I discovered amazing Fall fashion, beauty and decor items at a host of retailers – everyone from The Body Shop to ALDO to Danier. And here are some of my favourite photographs of the day:

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