It happens each and every time before a big event. I wait until about a week before I depart, and then frantically tear apart my closet.
I have nothing to wear.
“This won’t do! Ugh – why do I own that? This will work if I can lose 10 pounds in 4 days… That looked good in 2006. OMG I SUCK!”
*Technically* I have a few clothes to wear. Okay, more than a few. But come on, how can I go to an event as special as the Disney Social Media Moms Conference next week – without at least a few brand spanking new threads to show off?
(I know y’all are all wondering about this #DisneySMMoms hashtag I keep tweeting. Simply put – “The Disney Social Media Moms Celebration was created as one of the first family-friendly conferences where social media savvy moms and dads can network, learn, and share knowledge of social media while experiencing the magic of Disney with their families. The goal is to provide an intimate experience packed with access to industry leaders and opportunities to network with peers.” Translation: being the BEST social bee I can be… at the happiest place on earth. PINCH ME!)
To tell the truth, I know I’m not alone. Much discussion has flown back and forth between fellow attendees about what to wear, who’s going shopping – where, when, and what did she buy. (This gets a little complicated when you have friends with similar tastes and styles – yes, there will be an influx of long, flowing maxi dresses at the event.) We all seem to have one thing in common: a closet completely devoid of anything we want to take along with us. Buy. Buy. Buy. Spend. Spend. Spend.
So why do most women have the uncontrollable desire to pack a suitcase filled with brand new clothing? Certainly 99.9% of the attendees would have no clue if we are wearing a new top or one that is 5 years old. And 100% of the attendees wouldn’t care either way.
In fact, I’m willing to bet that some women will spend over 10 hours doing a combination of online research, in-person shopping, closet raiding, Spanx fitting, closet raiding part II, and finally, a Hail Mary trip to Insert-Your-Favourite-Store-Here a mere 12 hours before they jet off to Orlando. Not that I’m speaking from previous experience.
So why is there pressure to walk off the airport runway like we’re walking on a fashion runway?
I suppose when it comes down to it, it’s because most women feel their best when they look their best. And it’s hard to feel your best in a shirt that you know has been crumpled at the bottom of your closet for months; a pair of pants that you swear your baby once peed on; or a dress that has been worn so many times, it has stretched and faded to accommodate your more voluptuous areas. A new outfit means a new me; a “me” that has taken much care and attention to present the best Lena possible.
(“Don’t be fooled by the dress that I bought; I’m still, I’m still Lena from the block…” – Sorry, I couldn’t resist.)
The last conference I attended was BlogHer ’12 in New York City – you’ll recall that I wrote up a “Frugal Fashion Recap” that included the following looks:
Since purchasing the dresses for BlogHer, I’m happy to report that I’ve worn the first two outfits once more, and I’ll be bringing the last one to Disney SM Moms to wear again at the opening family dinner. See? My entire wardrobe does not have to be new – I am capable of recycling outfits!
However, I am currently in fashion panic mode and will be undertaking a shopping mission of epic proportions this weekend, as I only have five (5) shopping days left before we leave. This time, I’m trying to plan for an outfit that can withstand 40-degree weather, but also be fashionable enough to identify myself as someone who is attending a professional conference. I’m thinking tank dress? Perhaps an airy cotton wrap dress? Fashion gods, have mercy.
Do you rush out to buy new clothes before a special event? Or do you work with what you’ve got?
