Listen to Lena

Perfecting the Art of Conversuasion

Welcome to the New Laura!

By 162 Comments

Note: The following giveaway is open to Canadians only.

Recently, I had the distinct pleasure of checking out the brand new Laura concept store at Sherway Gardens. This completely redesigned, completely gorgeous retail space features Laura, Laura Petites, Laura Plus and Laura Plus Petites – all under one banner, in one store!
IMG_2431The store itself is beautiful. Thoughtfully categorized, well-lit and with dedicated spaces to lounge while waiting for your shopping party, it’s a must-stop when looking for a perfect piece to update your wardrobe. In store, you can expect to find stylish workwear, casual separates and elegant eveningwear, plus an extensive selection of outerwear and accessories. 

Now it’s no secret that Sherway Gardens is high on my list of happy places, and I was thrilled to attend the grand opening to see how the store meshes with the mall’s vibe. The clean, minimalist facade is in line with other fashion retailers, creating an aura of affordable luxury.
IMG_2413At the opening, in addition to a few small bites and bubbly, guests were treated to a very special presentation on fashion trends by Liv Judd, a style, beauty and lifestyle expert. She showcased some of her favourite wardrobe pieces this summer, and gave us a thorough walk-through of how to style trendy pieces with wardrobe staples.

So, what am I loving for spring/ summer 2016? I’m partial to bright and breezy looks, mirrored jewelry and fuchsia. Fuchsia everything. (Especially when paired with a romantic, floral-print scarf.)
IMG_2422The majority of Laura locations will eventually turn over to the concept layout, so be sure to check your local Laura from time to time for a flattering new update. Of course, if you live outside the city limits, I’ve got great news to share: Laura has launched an eCommerce website, where you can browse the entire Laura collection and have it delivered right to your door! (Current offer: enjoy 25% off maxi dresses and skirts.) Visit laura.ca.

What do you have your eye on this season? Are you looking to add a few pieces to your work wardrobe, or do you have a special occasion to shop for? One of Liv Judd’s best tips: don’t wait until you desperately need something to pop into your favourite store. Sometimes, you’ll find the perfect outfit or piece while you’re window shopping, which allows you to build your wardrobe while avoiding last-minute shopping pressure.
IMG_2423Love what you see? One lucky reader will win a $100 gift card to Laura! Gift Cards may be redeemed at any Laura location, where you’ll find the latest fashions, impeccable service and style advice.

To enter, simply fill the form below with your qualifying entries. And, if you live in the GTA, don’t forget to pop into the New Laura! Remember, you can always follow Laura on Instagram and Facebook for style inspiration.
IMG_2412And now, if you’ll excuse me, I’m off to check out Laura’s maxi dresses and skirts online. I’ve had my eye on this Embroidered Lace Peasant Skirt, and 25% off may just be the motivation I need!

a Rafflecopter giveaway

Reader Interactions

Comments

  1. There are some gorgeous summer dresses that would be great for the summer wedding I will be attending – I can’t pick just one!

    Reply

  2. I LOVE the Panelled Detail Maxi Skirt, it looks really comfy and can be worn day, or night. I’m looking forward to shopping at the Sherway Gardens store very soon!

    Reply

  8. So much in the New Arrival selection. I love the capris and the tunic shirts would make a great addition to my business attire in my closet.

    Reply

  11. The Sleeveless Floral Print Organza Gown is absolutely stunning for a wedding or special occasion! Love it!

    Reply

  23. I have my eyes on everything, especially love the pink purse but I love the fact that they have petite section because I’m short & have a hard time with buying clothes for my height especially dresses. thanks for the chance to win

    Reply

  36. Laura has lots of great clothes, especially for summer!!
    I want the Tummy Control Buckle Detail Capris!

    Reply

  41. Love the absolutely beautiful design of this architechtual top! The Linea Domani Printed Poncho Blouse is stunning. Would also get the
    Up! Tummy Control Pull-On Capri Pants!

    Reply

  43. I didn’t know they had so many beautiful dresses…but my favourite is the Satin Floral Print Ball Gown. Perfection.

    Reply

  50. It would be great to win a $100 gift card to Laura.
    In response to your requirement to
    visit http://www.laura.ca and let you know
    what i have my eye on.
    I don’t wear womans clothes but i think my mother
    would look great in the
    Lace Sequined Trim Gown with Bolero.
    Thank you for having this giveaway.

    Reply

  51. Laura has some pretty nice pieces for the summer, and I especially like their Dot Print Jacquard Capri Pants- so cute!

    Reply

  68. I would love to gift this to my mother in law as she is OBSESSED with Laura!! I have no doubt she would love the Crochet Hem Fit & Flare Dress

    Reply

  69. I’ve got my eye on a beautiful black dress and it’s even on sale right now! Absolutely gorgeous for a special occasion.

    Reply

  73. I would love the Sleeveless Floral Print Pleated Detail Top & the Dot Print Jacquard Capri Pants what a great look this would be for work!

    Reply

  75. I have my eye on the Sleeveless Chiffon Belted Dress. I also really like the Sleeveless Belted Maxi Dress. These are such fun floral colors for summer!

    Reply

  80. I absolutely love the Chiffon Maxi Peasant Skirt in black and the white too! If I am so lucky to be picked by the random gods I can get both! They would be perfect for summer!

    Reply

  88. I have my eye one the “sleeveless printed chiffon dress”. It’s perfect for the hot summer days ahead

    Reply

  118. oh my goodness love love love all the dresses but I’ll start with the Split Neck Paisley Print Dress

    Reply

  120. Lots of nice clothes, though I’d have to try them on to see if they really suit me/my body. Simon Chang Denim Capri Shorts are one of the things I’d like.

    Reply

  127. since i’m a guy i wouldnt know what to pick lol but i would love to win this for my mom to buy herself a dress

    Reply

  129. I must say, some of the white items on the Laura.ca site look lovely: maybe especially the sleeveless lace A-line dress, and the notch lapel vest –– both would be great additions to the summer wardrobe!

    Reply

  132. I love the Pleated Trim V-Neck Top, the Ditsy Print Popover Blouse and I could keep going because there are so many beautiful items at Laura

    Reply

Leave a Reply

Your email address will not be published.