McCafé Premium Roast Coffee

Wake Up and Smell the (FREE) Coffee! #McCaféFreeCoffee is Back!

February 23, 2015 By Lena

Note: The following giveaway is open to Canadians only.

I won’t profess to be a coffee connoisseur. Truth is, I know very little about roasts, blends or classic undertones of velvety cocoa with hints of caramel and spice in the finish.

But I do know good coffee. And I do know I’m addicted to McCafé.

In line at the drive thru, or at home brewing McCafé Premium Roast ground coffee or K-Cups, my morning is not made until I’ve had my favourite cup of joe. Smooth, just bold enough and absolutely perfectly suited to my tastes, it’s the fuel behind my blog inspiration, getting my day off to a great start, and frankly, kicking a** like a boss.

You could call it the wind beneath my wings.

I don’t need to convince you. McCafé Premium Roast is enjoyed by millions of Canadians every single day! The medium dark roast is made from 100 per cent Arabica beans, and fire roasted the traditional way by master craftsmen, for a perfectly balanced flavour and aroma. Since its introduction in 2011, McCafé Premium Roast has been winning over coffee lovers, one cup at a time.
B-eL4gVCcAAeR5_ If you’ve yet to savour the flavour, this week, McDonald’s Canada is serving up FREE McCafé Premium Roast coffee! Simply drop by any participating McDonald’s restaurant in Canada between Monday, February 23rd and Sunday, March 1st for a FREE small cup of hot brewed coffee at absolutely no charge – any time of day – with no purchase necessary. …

Enjoy McCafé at Home

October 9, 2014 By Lena

NOTE: The following giveaway is open to Canadians only.

It is day 10 of McCafé at Home. Three cups per day, taken as my usual double milk, one sugar. The cups are all consumed within 17 minutes of being brewed. And, I have a very unusual side effect to report.

I’m happy all the time.

Why? Because I am drinking McCafé at Home! McCafé Premium Roast ground coffee, as well as on-demand single-serve formats compatible with T-Disc and K-Cup brewing systems (I recommend the Hamilton Beach 2-Way FlexBrew Coffeemaker), are now available in major grocery retailers across the country. This means that the consistently rich, smooth and delicious taste of McCafé coffee can be enjoyed in the comfort of my home – and that’s enough to put a smile on this girl’s face!

Think I’m overly enthusiastic about coffee? I’m not alone. Consider this: 65% of Canadians aged 18-79 drank coffee yesterday, and coffee drinkers consume on average 3.2 cups of coffee per day. (Look at that! I’m completely normal.) In fact, coffee and tap water are the most commonly consumed beverages in Canada.

But there’s also an emerging trend in coffee consumption – the single cup brewer. Single-cup machines are now in a strong second place (25% of past-day coffee users drank a coffee prepared using a single-cup machine). And single-cup brewer ownership is markedly higher in Canada than in the United States (20% vs. 12%).

Of course, McCafé has got you covered, offering both formats for your enjoyment. We generally brew a pot of McCafé Premium Roast ground coffee in the morning, and then switch to single-cup brewing in the afternoon. It’s convenient, it’s delicious, and it’s a huge win for coffee lovers everywhere.
McCafe at Home (Also: this Songza playlist, developed by McCafé, is what I like to call fabulous “brewing music.”)

What are your coffee habits? Do you fit nicely into the survey averages, or do you drink more/less coffee every day? Do let us know in the comments! And there’s definitely something in it for you… the chance win a McCafé Premium Roast Coffee Prize Pack, valued at $145!…

Oh, Those McCafé Moments

October 2, 2014 By Lena

As I stir under the covers, I mentally calculate how long I’ve likely slept. Four hours? Six hours? I suppose it doesn’t matter; as the fogginess from sleep clears, I know my body is beginning to awaken.

For about ten seconds, I convince myself that it’s the middle of the night; I can turn over and snuggle deep into my warm, comfortable bed. Alas, my eyes betray me as they flit open and glance at the alarm clock, acknowledging with resignation that it is indeed 5:56AM, and I indeed need to rise from slumber.

What happens next is a ritual that has been taking place for as long as I’ve known my husband – almost ten years, to be honest. It is a habit that developed in our early days together, and one that I refuse to break, because frankly, it’s to my advantage.

I’ll tap my husband, and whisper good morning.

He will grunt, and turn his back to me.

I’ll give him a playful shove, which is meant to convey, Come on, soldier! Up and at ‘em! – but which we both know actually means…

COFFEE. NOW.

And my wonderful, adoring, not-such-a-morning-person husband, will amble out of bed and make his way down to the kitchen, where he will fulfil his marital duties and put on a pot of coffee.

Upstairs, I’ll wait in bed, already propped up by pillows and attacking the keys on my laptop. From time to time, I’ll inhale deeply – attempting to sense the exact stage in brewing so I can anticipate the arrival of a steaming cup of rich, dark roast coffee.

Moments later, my husband will return to the bedroom, handing me a cup as he sits on the edge of the bed with his own. This is our time; we’ll talk about our day ahead, dinner plans, meetings, school drop-offs, conference calls, life.

And at least once a week, I’ll say, I wish this was McCafé coffee. And at least once a week, he’ll drop off the boys at school, and return with two cups of McCafé Premium Roast Coffee for us to enjoy.

Until recently, combining both – our morning ritual and good coffee – was just out of reach. However, I’m so pleased to share that McCafé coffee is now available in grocery stores! It’s true!
McCafe McDonald’s Canada is expanding its coffee portfolio with the launch of McCafé Premium Roast ground coffee, as well as on-demand single-serve formats compatible with both the TASSIMO and Keurig brewing systems. Available in major grocery retailers across the country, the consistently rich, smooth and delicious taste of McCafé coffee will be more accessible to diehard fanatics (like me) than ever before. …