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Because I am a Girl

June 2, 2011 By Lena

LOVE when companies give back.

This season, look your best – and help girls around the world reach their full potential – with products from Marcelle’s limited edition Because I Am A Girl branded products.

It all started with Plan Canada’s initiative to harness the incredible power that girls and women have here at home and in the developing world. Because I am a Girl is Plan’s global campaign to break the cycle of poverty and gender discrimination.

Girls have the right to be educated.
Girls have the right to eat.
Girls have the right to be safe.
Girls’ rights are human rights.

Ambassador for Because I Am A Girl, two-time Olympic medalist Jennifer Heil, has a goal to raise one million dollars for the initiative, and Marcelle is lending their support. For a limited time, when you buy any of Marcelle’s three best-selling products, $0.50 will be donated to Because I am a Girl. The three products are available at the majority of retailers across Canada that sell Marcelle products, and are easily recognizable in their special pink packaging.

The products include:

Cleansing Cloths (25 cloths)
Ideal to drop in your suitcase, purse or gym bag! In one easy step, cleanse and remove face and eye make-up without leaving a greasy after-feel. They eliminate long wearing make-up, including waterproof mascara, while preserving the skin’s natural moisture balance. Thoroughly cleansed, the skin feels comfortable and regains its softness. Pre-moistened with a mild lotion, they respect the eye’s delicate pH balance, so it is safe for sensitive eyes and contact lens wearers.

I’ve been using Marcelle’s cleansing cloths for over a year now – usually on nights when I’m too tired to remain standing, let alone go through a whole cleansing/ toning/ moisturizing routine with up to six different products. After a quick wipe with the cleansing cloths, my skin is clean, refreshed and smooth – never dry. And I simply LOVE the special pink packaging!

Multi-Colour Powder Blush (Timeless Charm)
A two-in-one blush and highlighter, with five perfectly coordinated shimmer tones, which illuminates and defines cheeks for a pretty pink glow. It’s hypo-allergenic, perfume free and provides long-lasting colour.

If you’re looking for a pink blush that exudes “sweet and innocent”, this is the one for you, ladies! The perfect petal pink with a healthy dose of shimmery highlights. Simply gorgeous.

Lux Gloss Sheer (Sorbet) 
Jennifer Heil’s favourite gloss colour! A light gel-based liquid formula that is non-sticky and won’t run, and provides long-lasting hydration, long-lasting colour, exceptional comfort and light coverage. Enriched with emollients and a revitalizing cocktail of ingredients, it’s perfect for achieving a plumping effect for seductive lips. It’s hypo-allergenic and perfume free.

One of my faves too! For more information on Because I Am A Girl, visit plancanada.ca/becauseiamagirl

To view some of the hottest trends in beauty and makeup, visit Marcelle Cosmetics.

Filed Under: Beauty Tagged With: Because I Am A Girl, charity, makeup, Marcelle, Plan Canada

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Reader Interactions

Comments

  1. Tracy D

    June 3, 2011 at 12:31 am

    A great cause and some beautiful products, thanks for the info :)

  2. Shauna MacKenzie

    June 3, 2011 at 2:13 am

    Love this! I've always like Marcelle's products, and I love that they're supporting such an important cause.

  3. Daria

    June 3, 2011 at 3:21 am

    I love the packaging. I've been thinking of trying the cleansing wipes and I think you just convinced me. Such an important cause too.

  4. Carlee

    June 3, 2011 at 3:51 am

    I just visited the website. Great cause! I'm going to Shoppers Drug Mart this weekend and will look for the special addition products. Thanks for the info.

  5. DeeDee H

    June 3, 2011 at 11:44 am

    Great initiative. Sometimes the BIAAG advocates hang out downtown passing out literature. Never gave them the time but thank you for directing me to the site.

  6. MissIPP

    June 3, 2011 at 6:29 pm

    Thank you for putting your heart into our cause, Lena! We're glad to be supporters of girls' rights all over the world.

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Lena Almeida

Toronto Blogger, Social Media Strategist for Listen to Lena Inc. Television & Radio Personality, Columnist and Speaker. Family Travel Expert. Star Wars Fanatic. Perfecting the Art of Conversuasion. Read More…

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